VACHERIN
A Sharper Website for the Caterer Feeding London’s Top Companies
Objective
Vacherin, a boutique catering company serving some of London’s top businesses, has been a long-standing client of Embrace. After rebranding in 2024, they needed a website that would not only reflect their new identity but also enhance engagement, showcase their expertise and drive new business opportunities.
The goal was to build a modern, visually dynamic, and user-friendly website that brings the brand to life through compelling content, rich visuals and seamless functionality. It needed to clearly communicate their proposition, highlight client success stories and provide an engaging platform for sharing news and insights.
in Visitors to the News page.
in Engagement Rate.
in Page Views.
How we did it
We worked closely with Vacherin and their brand agency to create a digital platform that is as refined as their offering, developing a site that is visually rich, easy to navigate and built for long-term flexibility.
We strategically redefined the website’s structure to ensure clarity in navigation, strong calls to action and an intuitive experience that encourages engagement with a seamless UX for visitors.
Built for growth and developed on Umbraco CMS, the platform allows Vacherin’s team to easily update content and share case studies, as well as publishing news to ensure the site remains as fresh and dynamic as the produce they work with.
The site is hosted on Umbraco Cloud, benefitting from automatic updates, advanced security, and sustainable hosting to ensure long-term stability and sustainability as the brand grows.
Finally, to measure success, we integrated Google Analytics & Looker Studio Reports to provide real-time performance tracking, equipping Vacherin with the data needed to refine and optimise their digital presence over time with ease.
We’re very proud of our new website. This is the second generation of website the team at Embrace has built us in a relationship of what must be almost 10 years – that speaks volumes.
The team really got behind the vision of what we were looking to achieve and have built us a stunning website that truly reflects the new brand identity.
