CREATIVE & CONTENT

Creative that clicks. Campaigns that stick.

We make creativity work smarter to connect brands with the right audiences on the right channels with campaigns and content that perform in the real world.

Trusted creative partner for global brands

Trusted creative partner for global brands

Award-winning content and campaigns

Award-winning content and campaigns

20+ years of smarter creativity by design

20+ years of smarter creativity by design

From concept to execution, we bring big ideas to life through smart, strategic creativity. We shape campaigns that carry weight, content that delivers meaning, and design that cuts through. Our creativity is built on clarity, grounded in insight, and designed to connect in the real world.

Campaigns


We develop integrated campaigns by considering the audience, then deciding on the right medium and channels that matter to them. Every campaign is built to connect, engage, and deliver commercial results.

Concepts


We create big, strategic ideas grounded in insight — ideas that shape brand narratives, fuel creative execution, and drive results. Whether it’s a campaign, product, or platform, we develop concepts that cut through the noise and stick.

Copywriting


We write to make people care. From brand storytelling and UX writing to ad copy and campaign messaging, our words are chosen to inform, persuade and provoke action — turning complex ideas into clear, compelling narratives.

Design & Production


We turn ideas into assets, bringing campaigns and content to life through standout design and smart production. From websites and social content to graphics and print, we create work that’s visually impactful and strategically aligned.

Photography


Our photography captures character. From lifestyle to product, from portraiture to environments, we create original, purpose-driven imagery that reflects your brand’s tone and elevates its presence across digital and print.

Video & Animation


We make ideas move. Whether it’s a brand story, explainer, or campaign content, we handle everything from scripting and storyboarding to production and delivery so that our work captures attention and delivers meaning. 

The 'High Five' concept captured everything we wanted to say: simple, powerful, and universally understood. It gave our global teams a shared language to celebrate five years of progress. The energy it sparked across our sites was incredible.

Ann Halvorsen

VP Global Communications & Branding

<h3 class="tertiary-color">The 'High Five' concept captured everything we wanted to say: simple, powerful, and universally understood. It gave our global teams a shared language to celebrate five years of progress. The energy it sparked across our sites was incredible.</h3>
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FAQs

What does a creative agency do for B2B brands?

A creative agency for B2B brands helps develop integrated campaigns, brand content, and creative strategies that are designed to connect with professional audiences. At Embrace, we focus on clarity, storytelling, and commercial outcomes — design that truly means something.

What makes an integrated campaign effective in B2B?

An effective integrated campaign balances insight, creative execution, and channel strategy. It’s built on a clear idea, aligned messaging, and a strong visual identity — all working together to move your audience from awareness to action.

Do you offer full content production services in-house?

We produce everything in-house or with trusted collaborators to ensure your campaigns are cohesive, efficient, and creatively aligned, from services such as: animation, design systems, graphic design, art direction, packaging design, print design, illustration, motion design, photography, videos, and visual campaigns.

How does copywriting influence design in campaigns?

Good copy is foundational. Copy defines the message, tone of voice, and structure that the design brings to life. That’s why we see copy and design as co-pilots, not separate stages.